Brief: Stills – Overall business profile including headshots, working space and brand style + Video – ‘the making of’ studio space captured as stop-motion film.
For: Website, social media, blog and print.
How: Through creative collaboration Teegan (Verve owner) and I were able to create a clear shot list the best reflected their brand which is bright, fun, creative and passionate.
Stills: The stills were all capture using natural light and exposed so they were light and airy. Small pops of colour were included within the frame with items like clothing, books and props.
Video: The film needed to include a combination of stop-motion stills to show the progress of the wall being painted as well as video to showcase the flow and movement created by the act of painting. Fast paced music and bright punchy text screens were chosen to bring home the key message of energy and creativity.
“Honey was able to perfectly capture our creative and colourful brand. We felt so comfortable with being in front of the camera, as she made the shoots relaxed, fun and light-hearted. We are so proud of our photos and how accurately they represent our team’s personality, and we use them constantly on our website, social media and in any business promotion.”
I’ve been working closely with the owner of Verve Design for several years on client projects so I was clear on Verve’s style and brand message before this project started. By Investing the time in building a relationship with Verve I was better able to understand what and why they do what they do.